Rock Legend Lenny Kravitz is Newest Kenbassador
Last April we asked who would follow LeBron as a Kenbassador. On September 17, Mattel answered with rockstar Lenny Kravitz — and the coolest thing isn’t his locs or shades…
LeBron James and the power of representation
LeBron sees his doll as a role model for kids, but it's just as much of a model for adults because it represents a simple but powerful idea of inclusive play.